Family Reunion Recap - Orlando Fl 2015

As a newbie to this amazing Marketplace Home Mortgage and Keller Williams partnership, I have never experienced Family Reunion or any work trip for that matter. It was one of the best experiences I have ever had for work and can’t wait to go back!

 Before leaving I was very nervous of what to expect as well as my plane phobia. Once I got to the airport my nerves started to calm as I was greeted by all the other wonderful Marketing Coordinators. Once on the plane I started talking to one and didn't even realize when we took off – we were going over the trip and before I knew it we were there. Probably one of easiest and most calm flights I've ever been on.

Once I got into Orlando we were told to go to our Hotels to change then to go straight to the breakout sessions. We went to 4 sessions total (2 on Sunday and 2 on Monday) where I learned a lot. It was great because there were so many to choose from so we all split up to get the most information to then share notes later.  I went to mainly all the social media breakout sessions where I listened to Top Realtors in the nation talk about how social media has made them successful. Some of the information was an overview of what I already knew but there was a lot of different things some of them used that I thought was unique. It proved to me that there are many different marketing tools but you have to figure out what works best with you and what you are trying to accomplish.

The two topics that were talked about numerous times were blogging and video. They gave examples on how these tools helped them be found on page one of Google and receive many more leads. Video marketing helps people connect with you. You can use it through the process of your transactions or just market share updates on your YouTube channel. Blogging is extremely important for SEO and click through to your website. You need to find where there is a gap on Google to make it easier to get to page one. For example: short-sale homes Elk River, certain neighborhoods within the area, etc. You can use Keyword Planner to see what search words have low competition. If you put in short-sale homes Elk River and it says high competition you may want to do something else. Blogging goes directly to your website so you want to make sure that your website is product driven and easy to use.

After the breakout sessions during the day we had bonding time at night to meet people from all over with different KW hosted events. The first night was Red Bash. We all wore matching shirts and had a great time. The second night was Marketplace Home Mortgage’s Happy Hour. So many of the agents from our office went to support us. It was great to have you all come and be a part of it.

Thank you Keller Williams and all the agents for such an amazing time! I can’t wait for Family Reunion 2016 in NEW ORLEANS! 

If you would like more information on what I learned or would like to set up a time to meet with me to go over Video or Blogging tools contact me or go to my website.